SOLERA

Growth Partnership

Your product is exceptional.
Your future customers abroad
don't know that yet.
We introduce it.

Solera is a growth partnership for businesses that make something genuinely good and cannot get the commercial return it deserves.

THE PARTNERSHIP →
The Partnership
What we do and how we work

POSITIONING

For businesses where the product is better than the revenue.

We find the gap between what a business is worth and what it earns, then build what's needed to close it: brand, pricing, digital, distribution, press. We work on retainer and revenue share. If you don't grow, we don't get paid.

WHAT WE BUILD

Brand & positioning

Identity, international positioning, brand narrative, tone of voice, visual direction.

Pricing architecture

International pricing, channel structure, positioning relative to target markets.

Digital presence

Website, content strategy, social media strategy, platform selection.

Earned media

Press strategy, editorial outreach, journalist relationships.

B2B channels

Distributors, retailers, stockists in international markets.

Automation & systems

Systematising repetitive commercial processes for sustainability.

HOW WE WORK

OPERATING PRINCIPLE

We work on revenue share. If the client doesn't grow, we don't get paid. That's the whole point.

We do the thinking and the building. Same two people. We don't hand off a strategy deck and disappear.

We embed before we build. We understand a client's situation at the level where the real problems live before we touch anything.

We work with a handful of clients at a time. That's a practical constraint of the model, not a sales line.

About
Two people. Deep work. No false scale.

THE NAME

The solera is a Spanish aging system. What comes out is never a single vintage — it is a blend of every year ever made.

The oldest stock is never fully removed — it lives in everything that leaves the cellar. Over time the blend develops complexity, but the standard stays consistent. You can't fake it and you can't rush it.

THE TWO OF US

Marek Mackovic
STRATEGY & VISION
Strategy, positioning, brand narrative, international market thinking, visual direction, photography, film, editorial. Leads the thinking and the image.
Rento (Rinalds Mucenieks)
EXECUTION & SYSTEMS
Execution infrastructure, automation, agentic systems, vector craft and graphics, digital build. Leads the making and the systems that make it sustainable.

WHAT WE ARE NOT

We are not an agency. No account managers, no junior teams.

We don't write reports for someone else to implement.

We work in a specific situation with a specific kind of client, and if we don't believe in the business, we don't take it on. The revenue share model makes that a necessity, not a posture.

Contact
Let's talk

If you think there's a fit, let's talk.

We work with very few businesses at a time. If there's a fit, you'll know quickly. No pitch deck required.

EMAIL
hello@withsolera.com
BASED IN
Bratislava, Slovakia
Working internationally
IDEAL FIRST STEP
A short email telling us what you make and what you're trying to achieve. We'll respond within two working days.